The diary and musings of a mobile marketer. I am Helen Keegan, a specialist in mobile marketing, advertising and media. I run the Swedish Beers parties in London and Barcelona. For the day job, I advise on mobile strategy for media owners and the odd brand and mobile start-up. I do a fair few speaking gigs, run events for clients and do developer outreach. I write here about mobile things that interest me. And some stuff that's just about my day to day life.
Sunday, June 05, 2005
When fashion and mobile technology meets
I just spotted this over at Textually.org about where fashion and technology meet. BT labs is linking up with the London College of Fashion to push the boundaries of what's possible. And it reminded me of a session I did about a year ago for Cass Creatives where we discussed the future of fashion and the impact technology (including mobile) would have on production and marketing. It was a fascinating debate and you can find the report of it here.
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